#RJIMobileFirst: Mobile Initiatives at Media Companies and Strat Comm Firms
During the two-day event, attendees and those viewing the live stream will hear from some of the largest and most innovative companies in media and the revenue side of the business. You’ll hear from Google, The Weather Channel, Hearst, Scripps and others. Follow our student curators who will be posting their expanded content about these speakers’ companies and topics here. Also, post event, check back here for an archive of these speakers’ presentations.
Our student team will capture insights and news relating to:
- Mobile Innovation – Is the Mobile Web emerging as an important channel compared to Apps?
- Audiences – What audience data and analytics resources are driving Mobile First strategies and tactics?
- Revenue – How are existing Mobile First initiatives performing for the business side of the media and for strategic communications firms?
The people who stick around after rainouts have always terrified me a little bit. They have no shame. That being said, may we offer you the opportunity to watch a grown man's horrifyingly intense gaze as he stares into the soul of ESPN's Keith Law during a live taping of Baseball Tonight. Law and Karl [ ].
via Ad Week
Just a few years ago, Google+ seemed to be the social media platform to watch. Facebook and Twitter enjoyed a much brighter spotlight with far greater user numbers, but Google+ had something powerful neither of them could boast-the support of Google. The Google name has been a symbol of technological prowess ever since the search engine rose to near ubiquity, gracing highly practical, widely used products like Google Maps and Google News.
Mashable has always had a huge presence at SXSW, and 2015 was our biggest year yet. People LITERALLY lined up around the block to see the best in digital entertainment come to life at our Mashable House, and came out in record numbers to cap it off at our giant annual MashBash. There was more to see Welcome to the Mashable House The Mashable House on opening day.
SXSW is a breeding ground for new ideas, where thought leaders from every industry can share center stage to discuss the hottest topics in technology and innovation. As always, Mashable is excited to be a part of the discussion. here's a sneak peek into our SXSW Mashable House For more information, including exact times and locations, visit SXSW's 2015 online event schedule.