#RJIMobileFirst: Mobile Initiatives at Media Companies and Strat Comm Firms
During the two-day event, attendees and those viewing the live stream will hear from some of the largest and most innovative companies in media and the revenue side of the business. You’ll hear from Google, The Weather Channel, Hearst, Scripps and others. Follow our student curators who will be posting their expanded content about these speakers’ companies and topics here. Also, post event, check back here for an archive of these speakers’ presentations.
Our student team will capture insights and news relating to:
- Mobile Innovation – Is the Mobile Web emerging as an important channel compared to Apps?
- Audiences – What audience data and analytics resources are driving Mobile First strategies and tactics?
- Revenue – How are existing Mobile First initiatives performing for the business side of the media and for strategic communications firms?
NEW YORK, July 28, 2015 /PRNewswire/ -- Hearst Television Inc., one of the country's largest television station groups and a Peabody- and Cronkite-award-winning leader in television and digital political journalism, today announced it will televise the August 3 Voters First Forum, featuring GOP presidential candidates, in the 27 local Hearst markets across the United States.
via Yahoo News
The Special Olympics World Games opened with a star-filled extravaganza at the Los Angeles Memorial Coliseum on Saturday, but beyond the A-list musical performances, inspiring speeches from the likes of Michelle Obama and glittering fireworks display are countless stories of struggle against the odds.
via Business Standard
New York-based news and blogging portal Mashable, which announced its entry into Indiain February this year, will officially launch in the country by August. The Pete- Cashmore founded portal joined hands with Zee Entertainment Enterprises Limited (ZEEL) promoted India.com and it is through this tie up that the Indian version of Mashablewill be launched.
From a blog started by Pete Cashmore in 2005 to an internationally acclaimed media site with more than 43 million monthly uniques, including a new Singapore-based office , Mashable has come a long way. Speaking at the Digital Publishing Innovation Summit in New York last week,by Mike Kriak, chief operating officer and chief financial officer at Mashable, explained how the outlet is aiming to "redefine storytelling for the digital era".